Ivory — #FFFFF0
#FFFFF0 is a very light, vivid yellow. It is the CSS named color ivory.
Color values
| HEX | #FFFFF0 |
| RGB | rgb(255, 255, 240) |
| HSL | hsl(60, 100%, 97%) |
| CMYK | cmyk(0%, 0%, 6%, 0%) |
| Decimal | 16777200 |
| CSS | color: #FFFFF0; |
| Android | 0xFFFFFFF0 |
| Swift | UIColor(red: 1.000, green: 1.000, blue: 0.941, alpha: 1) |
Accessibility and contrast
| White text on #FFFFF0 | 1.01:1 — AA fail · AA large fail · AAA fail |
| Black text on #FFFFF0 | 20.81:1 — AA pass · AA large pass · AAA pass |
| Recommended text color | black |
WCAG 2.1 asks for at least 4.5:1 for body text and 3:1 for large text (18 pt, or 14 pt bold).
Tints and shades of #FFFFF0
Each swatch keeps the hue and saturation of #FFFFF0 and varies only lightness — the quickest way to build a usable scale from a single brand color.
Colors that go with #FFFFF0
Harmonies generated by rotating the hue on the color wheel while holding saturation and lightness constant.
Using #FFFFF0 in code
/* CSS */
.element { color: #FFFFF0; background-color: #FFFFF0; }
.element { color: rgb(255 255 240); }
.element { color: hsl(60 100% 97%); }
/* Tailwind arbitrary value */
<div class="bg-[#FFFFF0] text-black">
/* SCSS variable */
$brand: #FFFFF0;
Frequently asked questions
What color is #FFFFF0?
#FFFFF0 is a very light, vivid yellow, which CSS calls ivory. Its hue sits at 60° on the color wheel, with 100% saturation and 97% lightness.
What is #FFFFF0 in RGB?
#FFFFF0 converts to rgb(255, 255, 240) — 255 red, 255 green and 240 blue.
What is #FFFFF0 in CMYK?
Approximately cmyk(0%, 0%, 6%, 0%). Print output depends on the ICC profile of the press and paper, so treat this as a starting point rather than an exact match.
Should text on #FFFFF0 be white or black?
Black gives the better contrast ratio (20.81:1 versus 1.01:1).
What is the complementary color of #FFFFF0?
#F0F0FF — the hue directly opposite #FFFFF0 on the color wheel.